Thursday 17 November 2011

Perfume and Me

As I get older I feel like perfume becomes more important and the Miss Dior Cherie is on my Christmas list. Not only is Natalie Portman the face of the advertising campaign, it smells amazing and the bottle is lovely, a perfect fit for my dressing table.

Before falling in love with this scent I've been using Gucci Guilty, which is my go-to evening/night out perfume, I have no idea how to even describe perfume, but I know that I don't like overwhelming floral tones and I much prefer a fresh scent to something too heavy.


One thing I've noticed about both of these is that their launches were both accompanied by TV advertising campaigns featuring actors that I like and with very distinct "looks". Gucci Guilty launched with Evan Rachel Wood and Chris Evans taking the lead roles in the Frank Miller directed commercial, and Miss Dior has been gracing our television screens with a commercial directed by Sofia Coppola. Did I only want these perfumes because of the advertising campaign? I guess I'll never know, but I do think I've been more inclined to try them instore because I've remembered the adverts. There's hundreds of perfumes out there and just not enough time to smell them all, so I think the campaigns that draw me in are the ones I'm more likely to buy (or ask for as presents). For example, the Chanel (I think it's Chanel) ads with Keira Knightley just don't grab me, and I probably won't bother trying the perfume the next time I see it, even though it's Chanel and it's a classic.

What perfume is your favourite? Do you think you're drawn in by the advertising campaigns like I am?

Gucci Guilty:


Miss Dior:

3 comments:

Celia said...

I'm totally not drawn in my advertising, especially celeb endorsements cos I usually don't know who they are! The Natalie Portman image is really nice though. My favourite is Stella In Two Peony, can't imagine using anything else!x

char said...

i must admit, i don't pay a lot of attention to perfume advertising at all, most of it seems to fall into the 'same old' catergory when i see it, and i can never seem to distinguish between which ad is for which perfume.
I've always been a fan of one particular perfume, whcih i wear day in, day out, and have done for yrs. However, sometimes i go and try some of the others in boots and i have a couple of others which i will be putting on the xmas list to hopefully try.

Cylia said...

perfume.. time to buy a new one!

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